SEO For Sports Blogs

The terms SEO (Search Engine Optimization) or Social Networking meant nothing to me before I became a professional blogger. However, I learned quickly how vital these online marketing tools are for a successful sports blog. Allow me to share with you three tips on increasing the readership of your blog or website at only the cost of your time.

1 – Write for the Web. I used to blog professionally for a newspaper website. My blog numbers always well above everyone else’s on the website. This is significant because I was competing against actual sports writers and authors. These beat writers were published in major newspapers and magazines and were regular sports talk radio guests. By all rights, a blog by me on WrestleMania shouldn’t have beaten an article on the World Series by a Phillies beat writer. Yet, it always did. Remember, it is more important to know how to write for the web than what you are writing when it comes to blogging.

These journalists were great writers, but they were writing print material for the web. They would worry about coming up with witty titles, rather than titles with critical keywords and search terms. It may not be as catchy, but an article about a Philadelphia Phillies game entitled “Philadelphia Phillies Lose To NL Foe” is going to get a hell of a lot more traction than something like “Fins Eat Away At Bullpen”. My blog titles aren’t always witty, but they always include major keywords.

The same SEO principals apply to the opening paragraph and abstract. Take a look at my first paragraph here and notice how I strategically placed my keywords. A lot of print writers like to set up their stories with a long paragraph or two to draw suspense. That is great if you are reading a book or newspaper. However, that does nothing for visits on the web. Your abstract needs to be heavy in keywords. Search engines generally take the first 160 characters of the paragraph or abstract, so make sure your first sentence is a good one. Don’t get too crazy with the same keyword. That may get you banned from some search engines.

2 – Social Networking. Social networking is a lot more than just creating a fancy Myspace page or adding a thousand friends on Facebook or Twitter. Social networking for me is about networking with other sports bloggers, forums, and websites to get the word out there about my website. One of the biggest mistakes I find with my fellow bloggers is misunderstanding exactly what social networking is all about.

Understand that there are more options to social networking than Myspace, Facebook, and Twitter. Search around the Internet and look for other social networking websites. Look for websites that allow you to post your content and link back to your blog. I don’t like to post my stories on websites that expect you to post the full blog. I prefer websites that allow you to post a title, an abstract, and a link. There are plenty online and you need to know where they are. Google around and see what you come up with.

Persistence is the biggest key when it comes to these sites. You may not see an increase immediately but don’t give up. Your first 50 stories may not get any traction on some sites, but all it takes is one. I constantly posted my stories on one of these websites for two months with very little response. That all changed when one story in particular hit a nerve and was placed on their front page for a few weeks. I am still getting visits from this story. If I would have given up after my first 50, I would have lost tens of thousands of visitors.

Learn how to maximize Facebook, Twitter, and Myspace. Network your blog on Facebook’s Networked Blogs. Post your links daily, but only once on Facebook. Make sure to consistently post your titles (SEO-friendly) on Twitter with links to your story. If you write a story about Donovan McNabb and McNabb happens to be a big search query on Twitter, people you don’t even know will find your story. Make sure to post links to your stories on both your blog and the bulletins on Myspace.com.

3 – Visit Forums Often. Message boards are huge on the web and you need to know where they are. There are millions, yet only a few get serious numbers. Go to these sports forums and become a daily contributor. Reply and start topics on the boards. The idea is to promote your blog, but don’t be too obvious. A one line throwaway sentence with a plug will get you kicked off the board in a second. I try and find 10 boards and make 10 quality posts a day. Start low with 3 and move up as you find you have more time or confidence in your website.

Utilize Yahoo Answers as a promotional tool for your website. Yahoo Answers allows people to ask questions about anything. Users are then allowed to respond and leave a link to a source (your website). Find your niche whether it is baseball, football, fantasy football, etc. Leave simple, yet informational answers and opinions. I started doing this throughout the week and after a month I had a ton of traffic coming daily from Yahoo. It is a nice little tool that you can optimize at no cost but your time. Once again, be careful and make sure you aren’t giving an obvious infomercial for your website. This is a forum you don’t want to be banned from if you are a blogger.

They are wrong. In addition to these suggestions, find a few SEO message boards and blogs and follow them. There is priceless advice being given away on the web for nothing. I am proud to say that by using these and other techniques, I have turned my blog into a full time gig. The biggest cost to marketing online is time. If you can budget the time, and follow the basic SEO principals, the opportunities will be endless for you and your blog no matter what the subject matter is.

Sports Writing Can Be Cathartic

When I was younger the last thing I wanted to do was read books or write anything. Now as I grow older I find myself reading & writing at an amazing clip.

Recently I decided to create a sports blog due to the combination of my love for writing & sports. Due to having a rather hectic schedule I find myself simply reading online sports articles as a way to find out what is going on in the sports world. While I still watch my beloved Yankees & 49ers whenever they are on television it is difficult to follow some of my other favorite sports like golf, basketball & others while I’m at work.

Most of the time I read articles & it seems as though much of the information is inaccurate or sometimes when sports websites list “rumors” all of the information is usually inaccurate & purely speculation.

Due to all the current media out there I figured I should get involved & not only show off my own sports journalism skills but also attempt to give exposure to some sports most people may not follow. While some may disagree bowling is thrilling television. ESPN has failed to properly advertise the PBA on ESPN & I feel as a fan I will help give some attention to the PBA when I can.

The most difficult part of being a sports writer is keeping an unbiased approach while writing. While we all like certain teams you still must cover every team, unless you’re a beat writer for one certain team.

What Is an Expert Really – Can Someone Become an Expert Online Article Writer?

Not long ago, I was talking to an overseas acquaintance who noted that I had written a good number of online articles. Since I am considered, at least by him, to be a prolific writer of articles online, he had asked my advice on several points of contention, which I was glad to give. Still, he called me an expert, an expert at writing articles that is. That’s interesting, and it was even more interesting how he defined expert. Okay so, let’s talk about this for second shall we?

Basically, I told him; “oh my, you called me a “writing expert” ouch! That hurts me, but I forgive you.”

You see, I challenge the experts, I destroy false pedestals, naked clothing, and BS – so I am not an expert, I am their worst nightmare! Ha ha ha, smile, it’s all good. If the humans who call themselves experts can perform, that’s fine, if not, I’m not bowing to any upright walking chimpanzee in said suit or royal crown. See that point? Got to love American Entrepreneurs, and their attitudes – we rock.

Of course, as I am discussing all of this, you are probably remembering Einstein’s famous quote; “challenge the experts,” and I do recall when someone reportedly mentioned that he was an expert, he just laughed, because he had been challenged as being a hypocrite. In fact, if you dig for some history on Einstein you’d see that he’d been challenging the experts all of his life, and then unfortunately, perhaps from his perspective, he had become one. That’s pretty funny is it?

Recently in the book “Outliers,” the author put forth his theory that to become an expert took 10,000 hours or more, and whereas, that may be correct or incorrect based on the individual and how fast they learn, it does stand to reason that to become an expert “practice makes perfect” and I certainly know it does in sports, and with skilled professions. In that case someone who spent more than 10,000 hours writing articles online could now be considered an expert in that field or sector – well perhaps not, such as in my case, I am not an expert online article writer.

Lastly, I would submit to you that someone is not an expert until they believe they are, but just because they believe they are doesn’t mean they are either. If someone is still learning, and working to improve themselves every day chances are they won’t see themselves as an expert, however a true expert will always attempt to better themselves. Therefore, this is yet another point for those who cry hypocrisy on such titles as expert.

If you are an online article writer I hope you will please consider all this and think on it, and don’t be so quick to call yourself an expert, or assume that someone who writes “a lot of articles” is either.

What So Special About Sports Marketing Article

Sports marketing article is designed around the sporting activities and other happening actions in the arena of national or international games. The content is carefully drafted keeping in view the facts, the events and the dates on which such sporting events have happened o might happen. The content draft is usually written by a sports enthusiast and who has good control over the language. The text can take different formats, depending upon the type of sporting activity it describes.

It is a resourceful means of generating and building the loyal web audience interested in sports, by simply optimizing your content to make it search engine friendly and creating back links on text pages. Sports marketing article is then submitted on various online directories, which have a good page rank. This is done in order to ensure that your text is being noticed amongst quality traffic. Alternatively, you can also generate direct audience by submitting the text to online sports directories. But do keep a track that you have submitted in top 5 ratings otherwise, you would not be able to get all the needed visibility.

However, remember, if you have submitted your well crafted sports marketing article document pieces in the wrong directory, fault is yours and you have to repent for that. People who look for the profits are egoistic of their needs and the only thing they are out there is to earn money and not for any kind of social work. Article Marketing is the bread and butter for them and they leave no option unturned from where they can generate real online money.

The basic thing before you indulge in sports marketing article is that you should have good and compelling text for submission. If you don’t have it, you have failed in first step itself, let alone the money making scheme which you’d aimed for from day one. It’s true that you cannot wage a war without the ammunition. And the same is true out here as well!

The document is for the sport enthusiasts. Therefore, sports marketing article will give you the audience who have deep interest in games- and you always wanted to have them on your website too.